• Columnists

Hope Katz Gibbs, Founder, The Inkandescent Group

PUBLISHER, BE INKANDESCENT MAGAZINE
PRESIDENT, THE INKANDESCENT GROUP, LLC

Prior to founding Inkandescent Public Relations in 2008, Northern Virginia freelance writer Hope Katz Gibbs worked as a newspaper and magazine reporter since graduating from the University of Pennsylvania in 1986. After studying for her master’s degree in Educational Leadership at The George Washington University, she launched her freelance writing business in 1993.

25 years experience as a journalist —,Hope’s articles have appeared in The Washington Post, USA Today, The Miami Herald, The Costco Connection, The National Press Club’s Wire, and dozens of association, business, education, and general interest magazines, and many alumni publications including her own alma maters, the University of Pennsylvania and The George Washington University. See more on her freelance writing website, www.hopegibbs.com.

Awards — To date, Hope has won two awards for feature writing from the Florida Magazine Association, and six other honors for newsletter writing and design from the National School Public Relations Association. She has been listed in Who’s Who in Media & Communications since 1989, and Who’s Who of American Women since 1993.

Foray into PR — In 2002, she landed a job as the director of communications with the City of Fairfax Schools to help Superintendent George Stepp and the City School Board pass an $86 million bond to rebuild Fairfax High and Lanier Middle School. She launched City Schools Close-Up, an eight-page newsletter filled with articles and photos that helped the community learn more about the good work going on in the schools. The bond passed by 81 percent and Hope began working full-time with the superintendent and architects to coordinate the construction project.

She continues to work with the City Schools today, and in November 2009 her company launched a new website for the School Board: www.cityoffairfaxschools.org.

When the schools construction project was completed in 2006, she began doing PR for the futurist research and consulting firm Social Technologies. Her media outreach efforts helped get the staff onto CBS’ “The Early Show” three times (for reports on the Future of Men, the Future of Youth Happiness, and Helicopter Parents), MSNBC, Fox News, and ABC. The futurists were also quoted regularly in The New York Times, The Washington Post, Washingtonian magazine, Business Week, TV Week, and others.

The Inkandescent Group, LLC

InkandescentPR — In 2008, Hope founded Inkandescent Public Relations, a PR, publications, media relations, marketing firm that helps small businesses get the visibility they need. Along with her award-winning team, she creates high-end marketing materials, writes and edits press releases, newsletters, and white papers, and works closely with reporters to help get the word out about her clients.

Hope also plans and organizes events, co-writes and ghostwrites books, and maintains her clients’ websites so they are up-to-date and provide an accurate, impressive image. Learn more about Inkandescent Public Relations: www.inkandescentpr.com.

Be Inkandescent Magazine — In January 2010 she launched Be Inkandescent Magazine: The ezine for entrepreneurs, by entrepreneurs. It features columns by her clients and other entrepreneurs, as well as the Entrepreneur of the Month.

Inkandescent Books — Hope is working on developing a book publishing entity for The Inkandescent Group, LLC, which she incorporated in January 2010. The first title, “100 Truly Amazing Women Who Are Changing the World,” will be written by Hope, designed by Michael Gibbs, and photographed by Steve Barrett. Be on the lookout for more information on that title.

View Hope’s published journalism clips www.hopegibbs.com.

Send Hope an email: hope@inkandescentpr.com.

That which grows fast withers as rapidly; that which grows slowly endures.”

– J.G. Holland, novelist

Life shrinks or expands in proportion to one’s courage.”

– Anais Nin

If you wish success in life, make perseverance your bosom friend, experience your wise counselor, caution your elder brother, and hope your guardian genius.”

– Joseph Addison

Instead of loving your enemies, treat your friends a little better.”

– Edgar W. Howe

Try not to become a man of success but rather to become a man of value.”

– Albert Einstein

We are all faced with a series of great opportunities brilliantly disguised as impossible situations.”

– Charles R. Swindoll

I may not be able to change what takes place, but I can always choose to change my thinking.”

– Michelle Sedas

Friendship is the only cement that will hold the world together.”

– Woodrow Wilson

Nothing in the world can take the place of persistence.”

– President Calvin Coolidge

With ordinary talents and extraordinary perseverance, all things are attainable.”

– Sir Thomas Fowell Buxton

Hold fast to dreams, for if dreams die, life is a broken-winged bird that cannot fly. Hold fast to dreams, for when dreams go, life is a barren field frozen with snow.”

– Langston Hughes

To follow, without halt, one aim: There’s the secret of success.”

– Anna Pavlova

Running that first shop taught me business is not financial science; it’s about trading.”

– Anita Roddick, founder, The Body Shop

Almost anyone can start a community, but it takes real talent and commitment to get people to show up and keep coming back.”

– Andy Sernovitz

Permanence, perseverance and persistence in spite of all obstacles distinguishes the strong soul from the weak.”

– Thomas Carlyle

The music is all around us. All you have to do is listen.”

– August Rush

Only those who will risk going too far can possibly find out how far one can go.”

– T.S. Eliot

That which does not kill us makes us stronger.”

– Friedrich Nietzsche

If my mind can conceive it, and my heart can believe it, I know I can achieve it.”

– Jesse Jackson

Do not say, ‘why were the former days better than these,’ for it is not from wisdom that you ask this.”

– Ecclesiastes, 7:10

If you have built castles in the air, your work need not be lost; that is where they should be. 
Now put foundations under them.”

– Henry David Thoreau

Successful people are always looking for opportunities to help others. Unsuccessful people are always asking, ‘What’s in it for me?’”

– Brian Tracy

In three words I can sum up everything I’ve learned about life: it goes on.

– Robert Frost

If it really was a no-brainer to make it on your own in business there’d be millions of no-brained, harebrained individuals quitting their day jobs.”

– Bill Rancic, "The Apprentice"

Do you have the desire to create something new; the strength of conviction to believe your creation will be successful, and the reservoir of energy necessary to thrust it into the marketplace?”

– Steven Schussler

A man is a success if he gets up in the morning and goes to bed at night and in between does what he wants to do.”

– Bob Dylan

Practice kindness all day to everybody and you will realize you’re already in heaven now.”

– Jack Kerouac

The good ideas are all hammered out in agony by individuals, not spewed out by groups.”

– Charles Brower, Advertising Hall of Fame

Sometimes the dreams that come true are the dreams you never even knew you had.”

– Alice Sebold, The Lovely Bones

You may ask me for anything you like except time.”

– Napoleon

You have enemies? Good. That means you’ve stood up for something, sometime in your life.”

– Winston Churchill

Happy are those who dream dreams and are ready to pay the price to make them come true.”

– Leo Jozef Suenens

There is little success where there is little laughter.”

– Andrew Carnegie

Part of your destiny is to live in the zone of maximum satisfaction.”

– Martha Beck

No matter how difficult and painful it may be, nothing sounds as good to the soul as the truth.”

– Martha Beck, from "Leaving the Saints"

Outside of a dog, a book is man’s best friend. Inside of a dog it’s too dark to read.”

– Groucho Marx

Let yourself be silently drawn by the strange pull of what you really love.”

– Jalaluddin Rumi

Great minds discuss ideas. Average minds discuss events. Small minds discuss people.”

– Eleanor Roosevelt

You don’t go into a field that requires cracking people’s heads open or operating on something as delicate as the spinal cord unless you are comfortable with taking risks.”

– Dr. Ben Carson

When I dare to be powerful—to use my strength in the service of my vision, then it becomes less and less important whether I am afraid.”

– Audre Lorde

Pain is inevitable. Suffering is optional.”

– Dalai Lama

A lot of people have ideas, but few decide to do something about them now. Not next week. But today.”

– Nolan Bushnell, founder, Atari

A man without a smiling face
 should not open a shop.”

– Chinese Proverb

In the middle of difficulty lies opportunity.”

– Albert Einstein

The best reason to start an organization is to create a product or service to make the world a better place.”

– Guy Kawasaki

My job is my hobby. I come to work to play.”

– Uli Becker, president, Reebok International

Tolerance and patience should not be read as signs of weakness. They are signs of strength.”

– The Dalai Lama

We are perfectionists. We are hungry to work all the time. We are entertained by every aspect of business and we never want to stop working.”

– Suzy Welch

It is easier to fight for one’s principles than to live up to them.”

– Alfred Adler

If you want to be busy, keep trying to be perfect. If you want to be happy, focus on making a difference.”

– Lisa Earle McLeod